10 Text Marketing Do’s and Don’ts

By Nico Dato If you were a marketer for a local business and you wanted to reach an unlimited audience with a message that had a 95% chance of being opened within three minutes of receipt, how would you do it? If your mind went immediately to SMS marketing, then you...

Why Using SMS Authentication for 2FA Is Not Secure

Two-factor authentication (2FA) is now a part of daily life, and most of us have had first-hand experience with SMS authentication. You enter your password, then you get a prompt to enter a code or pin that’s sent to your phone number. After you type in the code,...

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