ZURICH, Dec. 6, 2021 /PRNewswire/ — Mitto, a leading provider of global omnichannel communications solutions, today revealed the results of its State of Customer Experience survey, issued in conjunction with global research firm Demand Metric. Designed to take a...

For eCommerce brands, the holidays are all about customer acquisition. Bringing in first-time shoppers with deep discounts for Black Friday and Cyber Monday deals is the easy part. The hard part is ensuring those customers don’t stay one-time purchasers and...

By Jeannie Dunn, Senior Content Writer at Yotpo We are moving toward an opt-in world, where consumers are in control and their privacy is always put first. With the new iOS 15 (released on September 20th), Apple has taken another step in the direction of this new...

The business messaging landscape constantly evolves as new technology advancements and innovative ways to engage customers disrupt the ecosystem. Nearly 70 percent of consumer-brand interactions shifted to messaging during the pandemic, and this trend will likely...

Bulk SMS messaging services allow businesses to reach a large market base within seconds. Be it startups trying to reach potential clients or an established firm trying to expand overseas, bulk messaging allows every kind of business to strategically plan their...

2020 was a record year in ecommerce, and many retailers are now looking to keep the momentum going. Increasingly, many are turning to text messaging as a traffic and conversion driver. Recent studies have found consumers are almost twice as likely to prefer texts over...

This post was sponsored by Paved. The opinions expressed in this article are the sponsor’s own. Online advertising is one of the most popular, effective ways to increase brand awareness, traffic to your site, and overall revenue. However, despite the increase in...

MINNEAPOLIS, Nov. 11, 2021 (GLOBE NEWSWIRE) — SendSquared (sendsquared.com), a data and marketing communications platform for the hospitality industry, announced today the launch of its SendSquared Expert Program to help marketing agencies better serve their...

AMR Logo The global small business marketing software market is expected to witness high growth during the forecast period. PORTLAND, PORTLAND, OR, UNITED STATE, December 3, 2021 /EINPresswire.com/ — Rising awareness towards the importance of marketing, adoption...

E-Commerce brands need to start adapting to the new realities of marketing in the privacy-first era. Focusing on zero- and first-party data and finding new channels of communication with their audiences — and doing so quickly — is the only way to stay competitive in a...

PLANO, Texas, Dec. 3, 2021 /PRNewswire-PRWeb/ — ProTexting, a leading provider of SMS/text messaging services, is offering businesses a special introductory offer, a 50% discount on usual rates for the first six months of service. Businesses can use text...

Mobiz, a South African startup integrating hyper-personalization into mobile marketing, has raised a pre-Series A round of $ 4 million from HAVAÍC, Futuregrowth, Launch Africa, Allan Gray E-Squared Ventures, CapaciTech and Endeavor’s Harvest Fund. The investment comes...

NEW YORK, Dec. 02, 2021 (GLOBE NEWSWIRE) — Sailthru, a CM Group brand and the leading personalized marketing automation technology provider for retailers and publishers, announced today that Everlane has been a customer for 10 years. The anniversary is a major...

Share this article: There is no gainsaying that SMS still poses an insanely high open-ratio (95% to 98%), hence it’s only normal that we take a moment to talk about this surefire communication technology. What comes to your mind when deciding on what bulk SMS provider...

With the holiday season fast approaching, brands are gearing up for battle. And by battle we mean ramping up their digital marketing to obliterate the competition. With the pandemic causing the majority of businesses to turn to e-commerce, never before has competition...

TextUs messaging platform fills a major gap in business messaging allowing for real-time conversations that result in 10X higher engagement rates than email or voice TextUs, an industry-leading enterprise texting solution that allows businesses to have engaging...

Architect allows marketers to connect with customers using a level of personalization that was previously impossible Tweet this Marketers who had beta access to Architect documented impressive results: As reported in Cordial’s recently released Cross-Channel...

Evolving customer engagement platforms and advanced SMS capabilities make it easy to start sending text messages. However, this channel remains underutilized or neglected as most retailers struggle to find their voice and identify meaningful activations. Rather than...