SMS Marketing Blog

The latest SMS marketing developments

SMS Marketing Blog

The latest SMS marketing developments

How to Maximize Text Marketing

Text messages have a 98% open rate and a response rate over 7 times higher than email. Text marketing should be a no-brainer and even if you are new to text marketing or have previously underutilized it, there is still hope and some best practices can offer the help...

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OPTIZMO™ Celebrates its 10th Anniversary

AUSTIN, Texas, March 27, 2019 (GLOBE NEWSWIRE) — OPTIZMO Technologies, the industry leader in suppression list management, is celebrating 10 years of continuous growth, supporting and empowering clients in developing their email compliance programs. In 2009,...

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How to run an effective SMS marketing campaign?

There are a lot of marketing techniques and each technique has its pros and cons. When we talk about SMS marketing, we see that most people are not using this method properly. They are just sending bulk messages with a clear path and in turn, desired results are not...

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SMS-Messaging with Your Customers | 2019-03-21

89 percent of customers want the ability to be able to direct message a business, says Brett Steele, regional sales director for Podium, an interaction platform that gives customers options on messaging and customer interaction. One in seven U.S. cell phone owners...

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