Best practices in SMS customer care

The mGage team looks at how SMS can help with customer care and offers advice on how to use it most effectively.  Did you know that, according to TrustPilot, 95 per cent of people who had a bad experience are willing to give a brand another go if they know that their...

How to get rid of SMS spam on Etisalat

Email spam is something that we’ve grown so used to these days. It’s the downside of your email address being anywhere on the internet, as one innocent newsletter signup leads to a bombardment of offers and unnecessary messages.  Thankfully there are...

NuVue defends anti-Ortiz text message ad

Dr. Malik Hasan said a text message sent to NuVue Pharma customers last week urging them to vote against Pueblo County Commissioner Garrison Ortiz was not intended to be read as one message, but rather two separate and distinct messages. The campaign text message that...

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