by | Aug 3, 2016 | SMS Marketing |
Why ‘Missed Call’ Marketing Has Taken Hold In India Some analysts were surprised when India emerged second globally in the number of mobile subscribers (1 billion plus). It had overtaken the U.S. in 2015; China is the leader on this metric. In the U.S., consumers are...
by | Aug 3, 2016 | SMS Marketing |
Adgorithms’ visualization of Albert Ad and marketing platforms are becoming so intelligent, one imagines a near future where marketers can sit back and relax as they run their campaigns. That day may be getting closer, with today’s announcement by New York City-based...
by | Aug 1, 2016 | SMS Marketing |
GRAPEVINE, Texas, Aug. 1, 2016 /PRNewswire/ — Epson America, Inc., a leading supplier of value-added Point of Sale (POS) solutions, today announced at RSPA RetailNOW that TAP Portal, provider of payment business applications, has certified the Epson TM-m10...
by | Aug 1, 2016 | SMS Marketing |
August 01, 2016 Antonio Sciuto introduces the engagement center It’s a digital marketer’s dream. The global social conversation, the mass migrations which represent countless customer journeys, and campaigns in planning and in progress—all laid out across...
by | Aug 1, 2016 | SMS Marketing |
If you’re familiar with my column, you know I have generally been focused on direct response, bottom-of-the-funnel (email) marketing that drives the consumer to action. That’s changing (a little). These last-click-attribution type marketing tactics are fun and easy...
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