Pest-control IoT: Tough on rats

In 2012, Swedish pest control company Anticimex began a period of rapid expansion into 18 countries and now reaps revenues of $474 million thanks in part to an aggressive new technology plan that hinges in part on the Internet of Things. +ALSO ON NETWORK WORLD:...

Ask for Less to Give More to Your Customers

It amazes me how complicated some reward programs’ sign-up processes are. You are prompted for your birthday, anniversary, address, email address, age, and then to go online, register and answer more profile questions. For each piece of additional information...

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