SMS Marketing Blog

The latest SMS marketing developments

SMS Marketing Blog

The latest SMS marketing developments

Creating award-winning SMS campaigns

Creating a sense of urgency, such as including a deadline on the offer, is an effective way to gain a response. A good example of this is the hype around Black Friday and why it is such a highlight on the retail calendar. By keeping up to date with industry trends,...

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SMS Spammers Expose 80 Million Records Online

The administrators of an SMS spam operation left an unsecured MongoDB instance wide open online, exposing over 80 million records linked to their ‘leads,’ according to researchers. Bob Diachenko revealed the discovery in a blog post late last week, claiming the...

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Firm makes foray into SMS marketing

Standard Reporter 14th May 2019 09:06:51 GMT +0300 Firm makes foray into SMS marketing. A tech startup has ventured into SMS marketing, a field many argued was dead with the influx of alternative messaging channels and apps. The firm, VasPro, says it has learnt from...

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Textmunication Enters the RCS Market

PLEASANT HILL, CA, May 13, 2019 (GLOBE NEWSWIRE) — Textmunication Holdings, Inc. (TXHD) (“Company”), a cloud-based communication technology holding company, announced today the Company’s entrance into the rapidly growing Rich Communication Services (RCS) market....

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Ensuring Members Get the (Text) Message

Photo: Shutterstock. Loan processing speed, application abandonment reduction, expired application rescues, collection prods including repayment and delinquency, and contact center service – those are a few areas of credit union business where messaging can help spur...

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Orchids and Onions – Reddy tells it like it is

Ad agencies often shy away from political work. It’s risky – even though it may pay well – because your current and future clients might assume your work for a political party means support for that party. In that respect, political campaigns are a lot different from...

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At Louis Vuitton, Marketing Is a Four-Letter Word

Louis Vuitton CEO Michael Burke presented his company’s latest sales pitch yesterday at the airport. No, it wasn’t due to a dire TSA misunderstanding or catastrophic flight delays. It was by choice—a choice he made with Vuitton’s womenswear artistic director Nicolas...

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