June 6, 2021 The dos and don’ts of SMS marketing

Hot on the heels of releasing an e-book on how text message marketing can be used to convert real estate leads into clients, Podium has revealed the dos and don’ts of a successful SMS marketing campaign. Podium regional sales director Sean Smit explained SMS marketing...

How to reach your customers where they are

Sonntag and her colleagues at Podium aren’t advocating for an SMS-only strategy, but they see SMS marketing as a weaker pillar than most companies’ email and phone marketing. It’s an area that the mortgage industry hasn’t begun to tap into at scale yet because of how...

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