As customer reviews become a major influencer on a business’ success, Widewail, the leading reputation management, and social media engagement platform announced an expansion of its product suite with the launch of ‘Invite’, a proactive SMS-driven review generation tool. Widewail’s Invite gives businesses another lever to pull to automatically and continually generate content via SMS and deliver a timely review response strategy that keeps customers engaged, satisfied, and loyal. Whether the business is a standalone mom-and-pop shop or a well-known consumer brand with multiple franchises, Widewail is helping organizations leverage customer reviews as one of their most powerful marketing assets.
As more local businesses and franchises lean toward operating a digital storefront for all or some of their products and services, they have inherently become dependent on the shared opinion of others to attract customers and maintain a positive reputation. However,
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