The launch of VonageReach is another step forward in the Company’s long-term plan to create packaged business communications applications using Nexmo, the Vonage API Platform, setting it apart from other cloud communications providers. Developed using Nexmo APIs, VonageReach is a new delivery model of communications whereby complex and robust functionality can be easily implemented as a turnkey messaging solution, to augment Vonage’s existing Unified Communications as-a-Service (UCaaS) offering.
Legacy messaging management applications are often heavy, expensive, and require software expertise to install and manage. Using Nexmo APIs, VonageReach arms businesses with targeted and relevant B2B2C capabilities without the resources, or need, of an expert software engineer.
“The addition of VonageReach to our robust product portfolio enables our business customers to send automated and personalized contextual messages to customers and leads in real-time,” said Omar Javaid, Vonage Chief Product Officer. “By using our Nexmo API Platform to create this packaged solution,
Article source: https://www.prnewswire.com/news-releases/vonage-launches-sms-automation-platform-300545835.html
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