Twilio TWLO introduced Automation and Email Testing tools within SendGrid Marketing Campaign platform, designed to enable marketers send effective emails.
Reportedly, the new features will help marketers manage all email “including one-time and automated marketing mail and transactional messages, for unprecedented consistency and control to perfect content and improve deliverability.”
Notably, despite the growing popularity of video, voice and chat communications, demand for transactional email services is shooting up. Significantly, email still remains an imperative conduit for businesses to communicate with customers as it aids in more prudently addressing the respective client’s engagement strategy.
Earlier in April, Twilio added services for email marketing including Email Bootcamp, Email Implementation and Email Implementation Strategy. These provide customers with options for additional support, education and guidance to help set up and use SendGrid’s products, optimize
Article source: https://finance.yahoo.com/news/twilio-enhances-email-tools-sendgrid-150703822.html
Recent Comments