The partnership focuses on the “My TIM” application and expands campaign possibilities, connecting online and offline actions with richer and more attractive experiences for the user.

RIO DE JANEIRO, Dec. 20, 2021 /PRNewswire/ — TIM, the leading 4G operator in Brazil, has teamed up with DigitalReef, a global mobile marketing and advertising technology company, to create a new marketing and advertising channel using the “My TIM” application. The application will now send more assertive and personalized push notifications according to the profile of each individual customer.

DigitalReef brings together an international team to implement leading-edge mobile marketing and advertising technologies around the world.DigitalReef brings together an international team to implement leading-edge mobile marketing and advertising technologies around the world.

The technology provided by the partnership with DigitalReef involves SDKs (software development kits), which integrate existing

Article source: https://finance.yahoo.com/news/tim-partners-digitalreef-create-mobile-140100721.html

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