Black Friday is just around the corner, and that means you’re about to be very very busy. 

Anything you can automate to make the process smoother is going to save your precious minutes for more critical fires to be put out. 

What if those automated processes could even earn you extra revenue on top of doing the things you don’t have time to do?

Enter marketing automation, and with these three automation workflows, it’s going to be your biggest lifesaver this holiday season. 

And though many resources on marketing automation focus on email automation, today we’re going to focus on how you can leverage several channels in your automation workflows to transform visitors into lifelong customers. 

#1. The Welcome Series: Your Bread and Butter this Holiday Season

If your SEO and paid campaigns are doing their jobs, there are going to be a ton of new customers flooding into your site during the week of Black

Article source: https://www.retaildive.com/spons/three-black-friday-marketing-automation-workflows-that-create-lifelong-cust/564897/

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