How to reach out to costumers effectively with the help of SMS campaigns.

SMS (Short Messaging Service) marketing is a mobile marketing channel to reach out to customers through text messages. It is making quick strides as a very effective form of communication to reach out to target customers, considering the fact that by 2020, as per prediction, 90 percent of the world population will have a mobile device.

SMS marketing is considered as one of the most personal and direct form of communication, to reach out to the customers.

As per reports by Deloitte, more than one third of customer check their mobile devices within the first five minutes of waking up and individuals usually check their mobile devices more than 50 times a day, on an average. SMS marketing also have one of the highest CTR (click through rate) and low CPS (cost

Article source: https://yourstory.com/2018/03/5-point-guide-sms-marketing/

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