Mitto is helping nonprofits, advocacy groups and brands communicate key information and guidance around their social good initiatives by offering free-to-discounted SMS services

To help foster continued and effective conversation that drives positive outcomes during these challenging times, Mitto has launched its Texting for Good campaign, offering qualifying nonprofits, advocacy groups and brands free-to-discounted SMS services when they are able to demonstrate a direct focus on taking action to improve racial equality, provide support or information-sharing during the COVID-19 health crisis, or other social good programs.

“With movements like the powerful efforts to improve racial injustice in the U.S., consumers expect brands, nonprofits and other organizations to share transparent and direct communication around what they are doing to help, as well as how others can best serve their communities and country in the upcoming months and beyond,” said Andrea Giacomini, CEO

Article source: https://martechseries.com/sales-marketing/customer-experience-management/texting-good-drive-better-engagement-action-among-communities/

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