This year promises to be a lucrative one for the restaurant industry, according to the Toast Restaurant POS “Restaurant Success in 2017 Industry Report,” which takes an inside look at restaurant owners’ strategies for this year. Toast compiled data from a cross section of 450 fast casual, fine dining, diners, pizzerias, cafes/bakeries/delis and bars/nightclubs to understand how they view 2017, including key points of optimism, concern and strategic opportunity. This year’s optimism contrasts with less than stellar performances in recent years. The good news: 92 percent of restaurant owners are optimistic about 2017, and 87 percent believe the success of their restaurant is in their control. Only 6 percent of fast casual restaurants indicated any level of pessimism about their success this year. About 12 percent of fine dining restaurants are pessimistic about restaurant success in 2017 —more than any other kind of restaurant. Most restaurants, regardless of concept, are optimistic for their success, specifically Article source: https://www.pizzamarketplace.com/news/restaurant-industry-upbeat-for-2017-big-year-for-digital-marketing/
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