LEHI, Utah, Feb. 24, 2021 /PRNewswire/ — Podium, the leading customer messaging platform for local businesses, today announced the addition of Podium Campaigns to its existing suite of interaction management tools, allowing local businesses to launch robust SMS text message marketing campaigns directly from the Podium platform.

With a 98% open rate, SMS text messaging is one of the most powerful tools for marketing campaign conversations, averaging upwards of 4.5 times the rate of email. Purpose-built for the needs of local businesses, Podium Campaigns enables easy creation, management and reporting of campaigns in-line with a business’ existing messaging strategy.

“As we have seen a dramatic shift in the way that society communicates, there has been a rift opened up in the way that local businesses were able to effectively connect with their customers using conventional methods,” said Eric Rea, co-founder

Article source: https://www.kpvi.com/news/regional_news/podium-launches-tool-to-help-local-businesses-elevate-their-sms-marketing-campaigns/article_25650778-6a40-5dc9-8f30-172270d68504.html

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