This year marks the start of a fresh decade, meaning it’s a blank slate, so why not jazz up your marketing mix? What you’ve been doing is getting results, sure, but don’t you want to go farther?
Let’s forget about social media likes and blog impressions. It’s time to get serious about engagement, because that’s what’s going to grow your business. Not all digital strategies, like paid ads or email, are made equally. In fact, one of the most effective digital-marketing strategies going forward is SMS marketing.
Why SMS?
It’s true: SMS marketing earns four times more revenue than email, and it costs much less. Plus, texts have a 98 percent open rate and get three-to-six times more engagement than other marketing campaigns. Still not convinced? Here are the three most important reasons your business needs to use SMS marketing starting now.
1. You’ll stand out.
Instead of competing with other advertisers
Article source: https://www.entrepreneur.com/article/345272
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