Text messaging is considered one of the most effective methods of driving traffic to an e-commerce store. According to a recent study, it has been found that more than 60% of the business struggled with generating leads in 2020. But the other 40% who had great success used text messages to talk to their customers.
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One of the significant advantages of using text messaging is its high open-rate. According to research, text messages have a 98% open rate that makes them more to be read than any other form of marketing method. It makes SMS an effective method to keep existing customers engaged with the business. Moreover, SMS marketing also offers additional convenience over the competition.
If you really want to increase traffic to your store, you can’t afford to ignore the several applications of SMS marketing. These uses of
Article source: https://techaeris.com/2021/06/26/online-sms-highly-effective-text-messaging-use-cases-in-the-e-commerce-industry/
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