Mapp Cloud Streamlines and Optimizes Marketing for Customer Acquisition and Engagement
Mapp Digital, a leading marketing technology company, has unveiled Mapp Cloud. Mapp Cloud is a comprehensive platform with solutions to streamline and optimize marketers’ ability to acquire and engage customers. With an easy-to-use and quick to implement capability, Mapp Cloud handles data aggregation, customer segmentation, campaign design, multi-channel orchestration and scalable execution. The latest announcement comes on the heels of the appointment of Steve Warren as CEO, positioning the company for strategic future growth.
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At the time of the latest announcement, Steve Warren, CEO of Mapp, said, “We’ve been monitoring the pulse of the market and found that technology data silos plague marketers
Article source: https://martechseries.com/analytics/customer-data-platforms/mapp-digital-unveils-mapp-cloud-as-all-in-one-data-orchestration-platform/
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