Nearly 75% of US adults plan to complete their holiday shopping primarily online this year. And as smartphones drove over $50 billion in sales during last year’s holiday season, the benefits of using SMS to reach shoppers are clear.
Lifestyle brand Kendra Scott used text messaging to unlock 164x+ ROI during Cyber Week 2019 — and it plans to beat that success this holiday season, considering it’s sure to be different than any before.
We recently hosted this webinar with Kendra Scott and Attentive. If you didn’t know by now, Kendra Scott is a premier retailer for women’s jeweler, home decor, gifts, and beauty. Attentive was founded by Twitter executives in 2016 and is in their words: “The most comprehensive text message marketing solution, built for innovative brands”.
If you’re at all interested in SMS marketing or boosting your
Article source: https://thewisemarketer.com/webinar/webinar-kendra-scott-unwrapping-164x-holiday-roi-with-personalized-text-messaging-sms/
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