It Takes More Than Data To Improve The Customer Experience 08/22/2019

• by Laurie Sullivan
   @lauriesullivan,

  Yesterday

A survey by Merkle reveals that when marketers have extra money to invest in marketing, 32% would put it into data, analytics and technology. Some 16% would invest it in digital, 10% in paid media,
10% in search, 9%

Article source: https://www.mediapost.com/publications/article/339573/it-takes-more-than-data-to-improve-the-customer-ex.html