In Kenya, this service is used by media houses to break news, fitness ventures to remind subscribers of their regular gym sessions, health centres to warn of diseases, religious organisations to alert on next services, e-commerce to inform on new arrivals, agricultural apps to advise on farming and banking to update users on account changes.
Article source: https://www.businessdailyafrica.com/corporate/tech/How-SMS-has-turned-into-a-powerful-business-tool/4258474-5487460-pwvtwe/index.html
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