With today’s social media platforms and email, some may think that technologies like SMS and voicemail are a thing of the past. However, this doesn’t mean that the platforms being used right now are as effective. According to research, the average open rate of an email is about 15-25%, which means you might not be able to break through a noisy marketplace. 

Conversely, the average open rate for SMS is over 70%, while over 90% of all business calls go to voicemail. With those numbers, this article outlines how SMS and voicemail can offer your business a competitive advantage.

Let’s get started. 

How Can SMS Benefit Your Business?

It may come as a surprise, but many people still take SMS seriously to this day. Here are some of the reasons why you should consider SMS for your business:

1. Higher Degree Of Personalization

Messages on social

Article source: https://thefutureofthings.com/14467-how-sms-and-voicemail-can-give-you-the-edge-in-business/

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