Firms should market their products through the designated channels (AFP/File Photo)

Dubai’s Real Estate Regulatory Agency (RERA) has recently announced fines for real estate agencies promoting and marketing properties via SMS or phone call.

According to Al Bayan, the authority stressed that such actions are ‘strictly prohibited’ and can invite a Dh50,000 ($13,610) fine.

RERA commented on a recent case of a real estate company that launched a project in Dubailand without obtaining a trade licence. They texted investors, inviting them to buy properties from them.

The company although registered with the government — did not obtain a trade licence therefore, they will be held accountable for their

Article source: https://www.albawaba.com/editorchoice/dubai-will-fine-agencies-marketing-properties-sale-over-sms-1103374

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