The legalized cannabis business in the U.S. has exploded and shows no signs of slowing down, as 11 states have fully legalized it for recreational and medical use and another 22 have legalized it for medical usage only. Retail sales of both medical and recreational marijuana will likely burn past $12 billion by the end of 2019. Some expect the business will reach $30 billion by 2023, according to a report by Marijuana Business Daily.

As the cannabis industry grows, retail dispensaries will be forced to keep up with a very large customer base, and they will need strong technology to keep those customers informed and satisfied. That’s where digital signage comes in. Digital signage can help keep guests informed of the latest products and recipes, while also delivering entertaining content while they wait in line.

Digital Signage Today spoke with Jermey Jacobs, co-founder and chairman of Enlighten, a digital

Article source: https://www.retailcustomerexperience.com/articles/digital-signage-lights-up-with-cannabis-retailers/

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