Delivra —a provider of advanced email marketing automation and a part of the CM Group family of brands—announced a partnership with Episerver, a Leader in the Gartner Magic Quadrant for Digital Experience Platforms, to enable customers to drive next-level personalization in their marketing strategy. The partnership also allows customers to improve efficiency and boost engagement through a series of best-in-class capabilities across multichannel marketing automation and behavior-based segmentation, without losing their authentic and personal touch.

“We’re thrilled to partner with Delivra to help more customers easily leverage data in their email and SMS marketing strategies. This partnership delivers dramatic improvements in marketing automation while bringing new capabilities across optimization and reporting for campaigns, which can elevate a customer’s entire marketing strategy,” said Article source: https://martechseries.com/sales-marketing/marketing-automation/delivra-introduces-new-partnership-episerver/

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