Both SMS and E-mail are very common, convenient, fast and efficient way of communication. There are so many similarities between these two forms of communication. Both forms of communication can be and are used in many businesses to make it grow. SMS marketing and E-mail marketing can be used very effectively even better sometimes than direct marketing. Another factor is that you might be able to do SMS marketing and E-mail marketing with less money than other forms of marketing. It is very personal to send a message than E-mail and it is a very good way to maintain a good relationship with your prospective customers to attain their loyalty. Customer loyalty is very important for the success of your business.

If you compare SMS to E-mail, there are many differences as well. In both ways of communication, you

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