We know carwash owners and marketers are overwhelmed with the various marketing channels they need to stay on top of, yet text messaging is one of the simplest and most effective tools a business can use to help drive sales, boost engagement and increase loyalty. The one thing we repeatedly hear is that, for the operators who have adopted text message marketing, it has become one of their top tools to drive traffic to their businesses.
You may be thinking that you already do email marketing, so why bother with SMS? The problem with email marketing is that for some carwashes, it’s just not as effective as it used to be. Email boxes today look like news feeds, and it’s hard to stand out with all the clutter and competition. Emails are ignored, get diverted to unseen promotions folders in such services as Gmail or in some cases end
Article source: https://www.carwash.com/text-message-marketing/
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