Attentive, a personalized text messaging SaaS platform for leading brands and organizations, announced the launch of their text message marketing app on Salesforce AppExchange, empowering customers to grow text messaging and email opt-in lists simultaneously, send text messages that drive revenue, and enhance customer marketing campaigns as a result of the integration between Attentive and Salesforce.
Salesforce Marketing Cloud and Attentive customers now have access to an integrated marketing solution that enables them to utilize Attentive’s mobile messaging product to grow SMS and email opt-in lists and send that data to Marketing Cloud for cross-channel marketing.
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Customers such as Stonewall Kitchen, a specialty foods retailer, use Attentive and Salesforce
Article source: https://martechseries.com/mobile/mobile-marketing/attentive-announces-integrated-text-message-marketing-app-on-salesforce-appexchange/
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