You know those random text messages you get from a company saying your order is out for delivery?

Maybe a text stating that your hotel booking is confirmed? If you have, congratulations! You actually know more about transactional SMS than you realize.  

Nearly 98% of people receiving SMS messages are to open them. Considering this, it’s unsurprising that transactional SMS has emerged as a go-to means for customer communication across many companies and organizations all around the globe. It is non-marketed and is targeted toward customer support, aimed at delivering better customer service and experience by building healthy communications between the organization and their audience. 

What is transactional SMS? 

Transactional SMS is an automated text message that a business or an organization sends their customers or users to deliver important information regarding the personal use of the business’s services or products. Transactional SMS

Article source: https://learn.g2.com/transactional-sms

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