SMS marketing allows businesses to reach out to new and existing customers instantaneously and directly, rewarding them to interact with your company, whether it’s through in-person or online purchase.
FREMONT, CA: Businesses are still looking for new ways to engage with their customers swiftly and effectively, and text messaging is quickly becoming a popular marketing medium. Given the growing popularity of texting in our personal lives, businesses can observe that text messages have a 98 percent open rate, with 90 percent of texts being read within three minutes of being received. As a result, SMS can be a cost-effective and timely way to send promotional or educational messages. Here are three benefits of SMS marketing:
Saves Time and Money
SMS is more expensive than email, however, it is still cheaper than traditional advertising like direct mail. Furthermore, several providers provide cost-effective pricing and bundles based on the number of texts
Article source: https://www.cioapplications.com/news/three-benefits-of-sms-marketing--nid-8011.html
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