NEW YORK, May 3, 2021 /PRNewswire/ — Yotpo, an eCommerce marketing platform, today announced it has launched Yotpo Loyalty for Marketing Cloud on Salesforce AppExchange, empowering customers to leverage Yotpo data to send more effective emails directly through Salesforce Marketing Cloud.
Built for the Salesforce Platform, Yotpo Loyalty for Marketing Cloud is currently available on AppExchange at https://sforce.co/3f3NZaY and integrates with Yotpo’s Loyalty Referrals offering for Commerce Cloud.
Yotpo’s Salesforce Marketing Cloud integration automatically syncs loyalty and referral program-related data with a brand’s Marketing Cloud account. This makes it easier to enrich and manage email marketing campaigns and journeys all in one place, ensure that loyalty members receive the right email at the right time, and effectively target based on loyalty program status.
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