If you ask marketing experts to name one of the best marketing tool for fast casual restaurants today, text messaging is most likely at the top of the list.
According to experts, open rates for text messages are 90%, and 86% of texts are read in 60 seconds, compared to email open rates, which have dropped to 14%. Social media posts, meanwhile, are down to 1.2% for organic reach.
On Feb. 16, 2021 at 2 p.m. EST, fast casual operators will have a chance to learn from the experts about how to start a text message marketing strategy.
VIPInsiders will present a game plan to effectively use text message marketing in 2021.
The one-hour webinar will cover:
- The do’s and don’ts of text message marketing.
- How to use text message marketing to generate new revenue.
- How to build an engaged customer database so you can text them.
- Secrets from the biggest brands like Starbucks and how they use
Article source: https://www.fastcasual.com/news/webinar-to-explore-why-your-brand-needs-text-message-marketing-in-2021/
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