Most entrepreneurs in 2020 are uber connected: phone, text, email, Slack — you name it. But to Arri Bagah, the founder of Conversmart, an ecommerce agency, always-on connections means non-stop interruptions.
“It’s a matter of taking control of my time — trying to be less reactive and more active,” he told me. “Receiving all of those notifications prompts you to react. So turning off all my notifications got me to become less reactive. Adopting this mindset has become a way of life, not only personally, but with my business, too.”
Being less reactive and more active has worked for Bagah. Conversmart has grown dramatically since he founded it in 2018. He and I recently spoke about the launch of the business, SMS marketing, and, yes, turning off his phone.
What follows is our entire audio conversation as well as a transcript, which has been edited for clarity and length.
Eric Bandholz: What’s going
Article source: https://www.practicalecommerce.com/turn-off-your-phone-says-agency-founder
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