Sendinblue raises US$160 million for digital marketing platform
All-in-one digital marketing platform, Sendinblue, has raised US$160 million in a Series B funding, a milestone it’s claiming as a first for an all-in-one marketing platform.
The latest round includes support from Bridgepoint, Bpifrance and BlackRock, with Partech reinvesting from the previous US$35 million in Series A funding round in 2017. The investment will be used to drive product expansion to further support small and medium-sized businesses and accelerate growth in the North American market.
Sendinblue was founded in 2012 and offers what it pitches is an all-in-one digital marketing solutions include email, SMS, marketing automation, sales management and live chat. As well as organic development, the company has built out the platform via acquisitions, including that of MailClark and Newsletter2Go.
Since 2018, Sendinblue has experienced 100 per cent year-over-year growth in the US, the fastest-growing market for
Article source: https://www.cmo.com.au/article/683529/cmo-top-8-martech-stories-week-8-october-2020/
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