Alianza, Inc., the leading cloud communications platform for service providers, announced the acquisition of Message Hopper, a software company delivering a cloud-native SMS solution for businesses.

Message Hopper’s Business Text Messaging application helps businesses connect with their customers using SMS and MMS. The cloud-based solution includes two-way chat conversations, chatbot functionality for automated custom responses based on keywords and schedules, plus the ability to run marketing campaigns.

Marketing Technology News: Quartile Digital Secures Significant Investment From Rockbridge Growth Equity

Business Text Messaging: The B2C and B2B Connector

Text messaging has long been a way to connect individuals and is now maturing as a necessary tool for connecting businesses to their customers. In a noisy world where traditional communication mediums are often ignored, texting is a highly effective medium for engaging customers. According to Gartner, text messages have an

Article source: https://martechseries.com/sales-marketing/sales-enablement/unified-communications/alianza-acquires-message-hopper/

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