The mGage Marketing team offers advice on building a list for your SMS marketing campaigns.
Before you can start any SMS marketing campaigns, you’ll first need to build an opted-in list of contacts who have agreed to be contacted via text message. Not only does this help maintain a clean opt-in database, it also enables you to gather more accurate data about your customers and prospects.
There are three areas you need to focus on when it comes to Mobile List Management:
Build mobile subscribers
1: Build – Create a database of opted in numbers to start your mobile engagement journey.
2: Focus – Once you have built a list of contacts to start sending messages to, you need to then focus on growing a quality list of subscribers
3: Manage – Manage your subscriber base by removing opt-outs and contacts with permanent delivery errors, such as
Article source: https://mobilemarketingmagazine.com/how-to-build-mobile-lists-to-start-your-sms-marketing-campaigns
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