Marketers can finally close the technology gap created by legacy marketing solutions to create a true 360° customer view to champion the customer lifecycle
ActiveCampaign, the leader in Customer Experience Automation (CXA), announced it is expanding its platform capabilities to further enable marketers to engage with customers across all channels, and through the entire customer lifecycle.
The expanded capabilities include new marketing channels and integrations, and the ability to personalize web pages using customer data collected from multiple touchpoints throughout the customer journey. With this new functionality marketers can:
- Create high-converting, interactive landing pages in minutes, with simple set up and easy-to-use templates. In an ongoing commitment to value, ActiveCampaign is now offering landing pages for free to all current customers as part of the company’s Customer Success Commitment. Current ActiveCampaign customers can learn more about
Article source: https://martechseries.com/sales-marketing/customer-experience-management/activecampaign-cements-leadership-cxa-worlds-comprehensive-platform/
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