Addition of SMS marketing to Yotpo’s industry-leading eCommerce Marketing Platform Unlocks Exponential ROI and Efficiencies
Yotpo has announced its acquisition of SMSBump, the most complete SMS marketing solution designed for eCommerce brands, it was announced by Omri Cohen, COO Cofounder, Yotpo.
With this acquisition, Yotpo is the only eCommerce marketing platform to provide integrated solutions for reviews, visual UGC, loyalty, referrals, and SMS in one place, giving brands the unique ability to engage customers with smarter, cohesive, and higher-converting experiences across channels. The single-platform approach meets brands’ growing desire to manage their direct-to-consumer (D2C) marketing activities more efficiently and effectively.
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Reid Sheldon, Head of Global Digital Marketing, Volcom, said,
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