Sending a text message may be simple, but using SMS in the right way can dramatically reduce costs and keep your clients happy.

WRITTEN BY: Dr. Piet Streicher, Managing Director, BulkSMS.com

The drive to increase communication efficiencies using SMS (short message service) is closely linked to how SMS messaging helps reduces the cost of doing business.

Not only is SMS a cost-effective channel for delivering short notifications, alerts or reminders as well as receiving replies from customers, it also provides a way of reducing telephony costs, a major business overhead.

The use of a pre-paid application-to-person messaging service offers your business at least two ways of setting up a cost-effective SMS communication channel.

You manage messaging by using a self-service desktop or Web application to send and receive SMS messages via

Article source: https://southernafrican.news/tag/sms-marketing/

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