Study: Financial Services Firms Are Fumbling Their Marketing 09/12/2019

• by Ray Schultz
  ,

  September 12, 2019

Financial services firms need to sharpen their marketing, according to Inside the Lifecycle of the Financial Services Consumer, a study released on Thursday by Yes Marketing. Indeed, they are now
fumbling it. 

For one thing, 42% of consumers say

Article source: https://www.mediapost.com/publications/article/340641/study-financial-services-firms-are-fumbling-their.html