Loyalty Brands announced a partnership with Textellent, Inc., a leading SMS marketing and campaign platform to serve their family of brands. Loyalty Brands, founded by John Hewitt and Martha O’Gorman (formerly of JTH Inc. d/b/a/ Liberty Tax Service), has a family of brands which are Loyalty Networking, First Choice Business Brokers, a brand for Hispanic Tax and Financial Services and a Barter Service among others. Textellent will give Loyalty Brands innovative texting capabilities for franchise recruitment and management while providing their franchisees with a powerful marketing system for reaching customers with innovative text-based campaigns and servicing options.
Textellent was chosen for its ability to automate and scale campaign execution and to provide unique franchisor management controls. In addition, with Textellent’s patented TCPA compliance using artificial intelligence for sentiment analysis, franchisors are able to protect their brands in an automated manner. The result is the ability
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