As every successful business knows, closing a sale is a team effort between marketing and sales. Collecting the best leads and presenting them to your sales team is only the first half of the battle. The other half is fostering clear communication between the sales team and marketing about what happens with those leads going forward.
This dialogue is important for a business to better understand which leads are working out, which are not and why. Yet, closing the sales loop may be more difficult than anticipated. To help, 16 members of Forbes Agency Council share their best tips for closing the sales loop.
Members of Forbes Agency Council offer their best tips for closing the sales loop.Photos courtesy of the individual members.
1. Establish A Clear Process
Business development is as much a science as it is an art. Last year,
Article source: https://www.forbes.com/sites/forbesagencycouncil/2019/02/26/16-tips-for-effectively-closing-the-sales-loop/
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