Starting January 12th, 2019, Telecom Regulatory Authority of India or TRAI has unleashed a massive SMS marketing campaign for creating awareness.
As per reports coming in, TRAI will send millions of SMSes to all cable TV or DTH consumers in India.
What will you receive in this SMS? What things should you know?
Keep reading to find out!
Edit: If you haven’t received the SMS, then please don’t panic. You will shortly receive it.
TRAI’s SMS Alert: The Overview
TRAI’s SMS reads:
“TRAIs New Regulation empowers TV consumer,Pay for what you view. Contact your TV Service Provider and Exercise your option. https://channeltariff.trai.gov.in”
Infact, the same SMS was first sent with the URL: Trai.gov.in and then https://trak.in/tags/business/2019/01/13/cable-tv-rules-trai-triggers-sms-marketing-for-awareness-download-4-useful-channels-price-lists/
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