Business
intelligence platform CrunchBase is offering a new Autopilot messaging application that the company says boosts performance.
Autopilot is a marketing automation software company that includes
Proactive Headsup among its product offerings. Headsup is an in-app and on site messaging application that provides more personalized communication through an intelligent chat box feature, turning
anonymous Web visitors into qualified leads for marketing outreach.
Autopilot also provide built-in integrations with a number of sales and marketing applications, including Salesforce, Twilio
and Slack, to help unify siloed data and provide consistent messaging across email, SMS and physical mail.
Since applying Proactive Headsup, CrunchBase has increased email subscription numbers
by 20%.
CrunchBase uses Proactive Heads Up on the sales and marketing pages for its enterprise tools. When an anonymous visitor visits the page, a chat box with a company
representative’s name and picture pops up, asking a question. With a response, CrunchBase can
Article source: http://www.mediapost.com/publications/article/282891/crunchbase-boosts-email-leads-20-with-autopilot.html
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