Mumbai-based m.Paani, a loyalty and marketing platform for local retailers to directly reach mass-market consumers, has raised a pre-series A round of funding. The round was led by Blume Ventures with participation from other angel investors such as Adil Allana, Founder, The Allana Group; Aprameya Radhakrishna, Founder of Taxiforsure; and Gautam Ivatury, Co-Founder, Meradoctor and Signal Point Partners.

Akanksha Hazari
Akanksha Hazari

The capital will be used for product development and hiring across all its functions such as technology, product and sales.

“We are following a sustainable business model and were bootstrapped till this funding. Now, we aim to expand the business rapidly. Our next targeted cities are Delhi-NCR and Bengaluru. In the next two years, we aim to take this business across the country,” says Akanksha Hazari, Founder, m.Paani.

She adds that she aims to help communities living at

Article source: http://yourstory.com/2016/04/m-paani-funding/

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