What’s the single largest hurdle you encounter in running your business and achieving success? Is it dealing with vendors or suppliers? Is it dealing with delivery companies? Perhaps you think it’s getting net 30 or net 60 clients to pay on time, or that it’s handling employee churn. While those are all valid concerns, most business owners point to something even more basic to their business success – reaching their customers.
Admit it, marketing is a challenge, particularly today. Digital marketing has moved to the front, and analog has fallen away, but can still pack a punch. Consumers are also both savvier and more cynical than ever before, and they have access to all the information that the World Wide Web can offer. This can leave you wondering what the best way to reach them is. Should you start a conversation on Facebook or Twitter? Is a mass mailing going to
Article source: https://customerthink.com/7-essential-text-messaging-stats-every-business-owner-should-know/
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